Spaces That Tell Stories. Digital presence for a premium interior design studio: editorial website, SEO, content and Google Ads.
01
FORM & FABLE is a premium interior design studio. The project explores how a studio could become easier to find for people searching for high-end interior design.
Objective
Propose a website, search and content plan that helps the right clients discover the studio and get in touch.
The Challenge
Make the brand more discoverable to people searching for premium interior design services, who usually compare several studios online before getting in touch.
Creative Strategy
Architectural, photography-led compositions. Earthy neutrals, stone and oak textures, refined serif typography and editorial layouts.
02
An editorial layout led by large interior photography, refined type and clear paths to portfolio and enquiry.
Search terms grouped by service, location and project type, each mapped to a dedicated page.
Blog ideas that answer real client questions and show the studio's expertise.
Focused search campaigns for high-intent terms, sending visitors to matching service pages.
Design Mockups
Marketing Deliverables
Sample copy and targeting shown for illustration only. No campaign has run and no results are claimed.
SEO keyword groups
Landing-page copy
Blog ideas
03
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Strategic goals the work is designed around. No performance results are claimed.
